Jaeger opens boutique by Jaeger Pop Up in London August 7th. The store adopts a Rock and Roll vibe, featuring 60's inspired mini skirts, micro tuxes, kints, zipped coats, dresses and shorts.
Located in Foubert's Place, just off Carnaby Street the boutique will have a bespoke shop fit, showcasing the enitire Boutique by Jaeger AW10 collection.
There will also be accessories and gifts avaliable, in addition to a hanpicked collection of classic albums to latest releases from Rough Trade.
The idea behind this Pop Up is to introduce the brand to a more youthful shopper while also making sure the loyal Jaeger shopper has a unique experience.
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